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R500,00 Original price was: R500,00.R350,00Current price is: R350,00.
This isn’t just a book. It’s a movement. A call to ensure our boys have a voice in the story of equality. Stand up. Speak out. Get your copy now. The book invites us to imagine a world where progress for boys and girls is held in balance. It is more than a book, it is a call to ensure boys are not left out of the progressive conversation on equality. Buy your copy and be part of the movement.
We open opportunities for every African child through education and mentorship, while intentionally supporting boys so no one is left behind in the journey towards equality.
Over the years, we’ve seen that many boys in South Africa are being left behind academically, socially, and emotionally. That’s why we’ve added a focus on Social Fatherhood.
In South Africa, around 64.5% of children do not live with their biological fathers, a reality that shows how widespread father absence is in our country and how many boys lack male role models at home.
We connect boys with positive male role models, mentors and caring adults, because having consistent, supportive men in their lives can make a powerful difference. Through this, we aim to help close the gap and support boys to thrive.
Dr. Mzamo Masito is the founder of African Men Care (AMC) and a passionate voice for equality, education, and social change. Through AMC, he works to break cycles of generational trauma and redefine what it means to be a man in modern society. With a background that bridges business, academia, and activism, Dr. Masito uses his platform to champion underrepresented voices, especially Black and Coloured boys and young men often left out of the equality conversation. His work with AMC inspires dialogue, healing, and action toward a more compassionate, balanced, and inclusive future for all.